5 minute read


It might help promote better choices if we understand the high stakes game of poker we play with our future health and vitality every day. The effects of bad nutritional and personal choices can trigger immediate adverse chemical consequences. That is called oxidative stress (OS).


Combating OS could achieve a potential opportunity to live healthier and may even decelerate our aging processes. Virtually everything we do that is deleterious to our health - lack of sleep, poor diet, excessive drinking, smoking, anger, poor relationships, etc adversely impacts aerobic processing of fuel via the oxygen-driven Kreb’s cycle - changing it in nanoseconds from clean to “dirty”. And dirty means paired oxygen (O2 ) atoms splitting into negative ions (O-2) missing an electron pair, which then rip electrons from neighboring tissue.


These free radicals and reactive oxygen species are relentless “atomic attack missiles”, doing damage the moment they outstrip our natural antioxidant defenses. Tissue damage slowly accumulates. DNA mutations, immune system compromise, inflammation, protein coagulation and scarring with accelerated cell death lie in its wake.


Yes, it helps if we take better care of ourselves. But this chemical espionage against ourselves is difficult if not impossible to stop with habits alone. Imagine the alternative if we could find a way to help suppress it: endorphins, stable glucose levels, pure oxygen burning relatively free and clean, immune system ready to protect and scavenge, brain free to relax, dream, and think great thoughts, and bodies ready to react, pounce, or perform longer than we have a right to expect. All while feeling good, the ultimate sense of well-being.


Common causes? Zero calorie caffeinated energy drinks outstripping fuel support - bad. High sugar - bad. Super fatty fried food meals - bad. No sleep - bad. Excessive smoking, drinking, drugs - bad. Using science to learn from previous data, we could create more comprehensive antioxidant combinations. The data supporting antioxidants reducing oxidative stress however is mixed and complex. Studies tend to focus on just one or two antioxidants, and often test for reversing disease as proof of benefit. But reversing disease via antioxidants shouldn’t be the primary metric. Prevention and promoting well-being should be. We seek to feel better. Antioxidant combinations with natural caffeine sources and metabolic fuel support may provide that sense of well being, and potentially much more.


BRÈINFÚEL is a new, functional, better-for-you beverage with four blends to help you achieve a lasting feeling of energy, focus and well being: 1 caffeine, 2 fuel, 3 antioxidant, and 4 brain - boosting (all blends with ingredients having various antioxidant properties).


Below are some of the essential components of BRÈINFÚEL’s development:

  • Intake of caffeine has been shown to reduce the biomarkers of OS, though cortisol spikes may be caused without optimized metabolic fuel and antioxidant support.

  • A fuel blend that is low glycemic with 4g d-ribose, 6g protein and 5g of MCTs

  • The antioxidants found in coffee beans and tea without the toxicity of the roast (more powerful than in red grapes or wine).

  • Over 10x the minimum daily requirement of water-soluble Vitamin C and fat-soluble Vitamin E.

  • Beet root, rich in betacyanin, giving BRÈINFÚEL its rich pink hue.

  • L-theanine, among the most potent antioxidant amino acids.

  • Zinc, studies supporting its antioxidant role in protecting against free radical-induced oxidative damage.

  • Creatine not only enhances muscle density, speeds up conversion to ATP in your brain and body, but studies show it may provide cytoprotection in oxidatively injured cells (cultured mammalian cells via direct antioxidant activity).

As a basic test of whether BRÈINFÚEL, any other beverage, or nootropic supplement may be a useful biohack to promote a sense of well-being, on a scale of 1 to 10 take a baseline assessment of how you feel, again a few hours after consumption, and finally when you arise the next morning. Too good to be true? Rinse and repeat!

Score 1-10.

Baseline | 1-2 hrs. | 4-8 hrs. | Next AM 

  • Energy
  • Endurance
  • Quickness
  • Concentration
  • Mental focus
  • Mood elevation
  • Relaxation
  • No jitters
  • No crash
  • Sense of well being
  • Endorphin high


  1. ½ serving - 1 full 12 oz serving.
  2. Sip slowly, 5-30 minutes. Usual sleep and meals.

Compare before and after BRÈINFÚEL. “Rinse and Repeat” to prove it’s not a fluke!


Could the robust blend of antioxidants in BRÈINFÚEL or other better for you beverages biohack oxidative stress and slow aging? Unknown… But if you feel better, the numbers go way up on the above test, and it allows you to function as a high performer with better mental focus, it's a good start. It may just be the difference to feeling younger, vital, and more alive.

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